What Linktree's free plan leaves out, what its paid plans cost, and how Digily Link and other bio link tools compare on domains, statistics and price for UK users.
Linktree made "link in bio" a household phrase, and for a lot of people it is still the first tool they try. The reasons people leave are consistent. The free plan holds back the features that matter once you start taking the page seriously, a custom domain sits on the Pro tier, the branding is hard to remove, and pricing shown in US dollars converts awkwardly for a UK account.
This is a comparison written from the UK side. It covers what Linktree includes at each tier in 2026, what to look for in an alternative, and where Digily Link fits, with the numbers stated plainly so you can check them against the current plan pages.
What Linktree gives you for free, and what it holds back
Linktree's free plan offers unlimited links, basic themes, lifetime click totals, a simple QR code and a linktr.ee address. It does not include per-link analytics, email or SMS collection, link scheduling, integrations with tools such as Mailchimp or Zapier, or a custom domain. If you sell through the page, a commerce fee applies on the free and lower tiers.
In 2026 the paid tiers are listed at $8 (Starter), $15 (Pro) and $35 (Premium) a month, with a custom domain available from Pro upwards. The price shown depends on where you connect from, so UK users usually see the dollar figure converted rather than a pound price. That is fine for a creator with a US audience, and less comfortable for a local business in Manchester paying for a page most people will open from a bus.
What to compare before you switch
Every bio link tool lists the same headline feature, a page with buttons. The differences are in five places.
- The address. A shared domain that sounds like a tool, a shared domain that sounds like you, or your own domain. Which plan each one needs.
- Statistics. Total clicks only, or per-button clicks with referrers, countries and devices, and how long the history is kept.
- Branding. Whether the tool's logo sits on your page, and at what price it goes away.
- What else you get. Short links, QR codes, forms and payments inside the same account, or add-ons from other services.
- Privacy. Whether the page tracks visitors with cookies, which matters for UK GDPR and for the consent banner you may otherwise need.
Digily Link compared
Digily Link is a European-first platform with British English as its default language and pricing in pounds. The same account holds bio link pages, branded short links, QR codes, email signatures and simple websites, which is the main structural difference from Linktree, where most of those are separate products or absent.
| What you get | Digily Link Free | Digily Link Starter | Digily Link Pro |
|---|---|---|---|
| Price | £0 | £2 a month or £20 a year | £4 a month or £40 a year |
| Bio link pages | 5 | 25 | 50 |
| Short links | 50 | 500 | 1,000 |
| QR codes | 20 | 100 | 200 |
| Custom domains | 0 | 5 | 10 |
| Branded domains to choose from | 15 | 15 | 15 |
| Statistics history | 1 month | 6 months | 1 year |
| Removable branding | No | Yes | Yes |
| Adverts on your page | None | None | None |
Two things stand out for UK users. The 15 branded domains include ukbio.link and digily.uk, so a free page can live at ukbio.link/yourname rather than on a domain that names the tool. And statistics are collected without a tracking cookie, so the page does not need a consent banner for its own measurement. Prices and limits are as published on 18 September 2026; the plans page is the source if they change.
Other alternatives and who they suit
There is no single best tool, because people want different things from the page.
- Beacons and Stan Store are built around selling. If your page is mainly a storefront for digital products, coaching or memberships, their checkout and audience tools are the point, and the higher monthly prices reflect that.
- Bio.link and similar free-first tools keep things simple. Good for a personal page with a few links and no need for domains or detailed statistics.
- Hopp by Wix and Milkshake lean towards design and mobile editing. If you want the page to look like a mini website and you are happy on a shared domain, they are worth a look.
- Bitly and Replug approach the page from the link management side, with branded short links and retargeting pixels as the core. Marketing teams tend to prefer them; individual creators often find them heavier than needed.
Digily Link sits between the simple tools and the marketing suites. You get a PayPal button that pays straight into your own account, forms that collect leads, the link management features (branded short links, app linking, targeting, UTM), and a plan that costs less than a coffee a month.
How to move a page without losing traffic
- Build the new page first. Copy your buttons in the same order and check the labels on a phone.
- Create a short link for the new page, for example ukbio.link/yourname, and use that everywhere from now on. If you ever move again, you only change the short link's destination.
- Update the profile link on Instagram, TikTok, YouTube, X and Facebook on the same day. Old story highlights and pinned posts that mention the old address need editing too.
- Keep the old page live for a month with a single button that says "We have moved" pointing at the new one.
- Compare the click statistics after two weeks. If a button that used to perform has gone quiet, it usually means the label or position changed.
Frequently asked questions
Is Digily Link free to use?
Yes. The free plan includes five bio link pages, 50 short links, 20 QR codes and a branded domain, with no adverts and no card required to sign up. Paid plans add custom domains, removable branding and longer statistics.
Can I bring my own domain?
On Starter and Pro. You point a domain or subdomain at Digily Link with a DNS record and the page loads on your address. The custom domain documentation lists the exact records for Cloudflare, cPanel, DirectAdmin and Plesk.
Does switching affect my Instagram or TikTok account?
No. You are only changing the website field in the profile. Followers, posts and the algorithm are untouched. The one thing to remember is old posts and highlights that mention the previous address.
Why does the tracking cookie matter?
UK GDPR and PECR require consent for cookies that are not strictly necessary. A page whose statistics rely on a tracking cookie needs a consent banner to be compliant. Digily Link counts visits without one, so the page stays clean and the numbers still work.
Can I keep both Linktree and Digily Link for a while?
Yes, and it is a sensible way to migrate. Point the profile at the new page, keep the old one live with a forwarding button, and delete it once the statistics show nobody is arriving there.
Final checks
- You know which plan tier you actually need, and its price in pounds.
- Your page address either sounds like you or is your own domain.
- Per-button statistics are available on the plan you chose.
- The tool's branding on your page is acceptable or removed.
- Every profile points at the new address, and the old page forwards to it.
